Where Creative Ideas Abound
Marketing programs are built by skilled architects who create one-of-a kind experiences that are memorable for consumers and measurable by clients.
What we offer
- Experiential and Event Marketing
- Event Production
- Trade Show Displays + Experiences
- Tour Logistics
- Sponsorship Activation
- Integrated Marketing
- Digital Solutions
We help our clients reach vast audiences by creating memorable experiences combined with integrated communications which leverage data-driven insights that provide measurable results.
- Experiential and Event Marketing
- Event Production
- Trade Show Displays + Experiences
- Tour Logistics
- Sponsorship Activation
- Integrated Marketing
- Digital Solutions
Who we are
Core competencies
Divine Marketing Agency remains on the cutting edge of developing innovative technology that engages consumers in experiences and ensures that clients can communicate with consumers in timely, relevant, and authentic ways.
Measuring Tools
Mobile & Social Media Integration
Consumer Data Capture
what makes us different
Our Work
CHEVY RUNS THE CITY-NOLA TAKEOVER
Each year over 150,000 African American women travel to New Orleans for the Essence Music Festival over Independence Day Weekend. DMA developed an extraordinary, grassroots initiative called the Chevy NOLA Takeover, which was designed to create maximum visibility for Chevrolet during that same weekend. It was extremely impactful although independent of the official festival events.
The cornerstone to DMA’s strategy was to take Chevy to the streets and to ultimately take over the city. From the moment consumers reached New Orleans, Chevy's intent to take over the city was evident. Consumers got relief from the hot New Orleans sun with hand-made Chevy branded Popsicles from the Chevy Cool mobile ice cream truck or with one of 3,000 handheld fans being distributed by our hunky all-male promotional team or from Chevy Cruze Cabs which offered complimentary, cool, and stylish travel to destinations around the city. Their experience with Chevy got even sweeter with complimentary beauty treatments in the Chevy Beauty & Dessert Suite, nightly celebrity-driven, packed to capacity parties and on Sunday -a gospel brunch with performances by top talent. All events were held in a custom-built lounge, which was constructed on Canal Street, right in the heart of the action.
• More than 5,200 consumers interacted with Chevy
• #ChevyNOLA hashtag was shared on Twitter & Facebook among media, celebrities and influencers with a following of over 1.5 million
• 16 nationally recognizable celebrities attended the events
• Over 3,800 leads were generated, which was almost double the anticipated goal
IF YOU BUILD IT, THEY WILL COME - THE CONVERSE TIP OFF
Private Event/Indoors
Converse wanted to kick off its local Atlanta marketing campaign with a bang and in a way that connected the spirit of the brand with basketball.
The DMA team conceptualized The Converse Tip Off – an event that fused fashion and modern lifestyle with basketball including constructing a custom basketball court inside the event venue. This event captured the attention of the city, political officials, media, tastemakers, basketball enthusiasts, celebrities, and community organizers.
• The Converse Tip Off was nominated as Event Marketing Program of The Year by the Atlanta Chapter of the American Marketing Association at its AMY Awards.
• More than 800 tastemakers and influencers attended the event and tweeted the #ConverseATL hash tag of 3,800 times.
• The Converse Tip Off received media coverage from more than 30 media outlets, resulting in 11.5 million media impressions valued at over $1.1 million, in local, regional and national media including Uptown Magazine, Complex and 944 Magazine.
IF YOU BUILD IT, THEY WILL COME - THE CONVERSE TIP OFF
Converse wanted to kick off its local Atlanta marketing campaign with a bang and in a way that connected the spirit of the brand with basketball.
The DMA team conceptualized The Converse Tip Off – an event that fused fashion and modern lifestyle with basketball including constructing a custom basketball court inside the event venue. This event captured the attention of the city, political officials, media, tastemakers, basketball enthusiasts, celebrities, and community organizers.
• The Converse Tip Off was nominated as Event Marketing Program of The Year by the Atlanta Chapter of the American Marketing Association at its AMY Awards.
• More than 800 tastemakers and influencers attended the event and tweeted the #ConverseATL hash tag of 3,800 times.
• The Converse Tip Off received media coverage from more than 30 media outlets, resulting in 11.5 million media impressions valued at over $1.1 million, in local, regional and national media including Uptown Magazine, Complex and 944 Magazine.
MY CITY 4 WAYS
(Multi-City Tour/Public Event/Outdoors)
Ford tapped DMA to be the agency of execution for the ride-and-drive experience for My City 4 Ways Multi-City Tour.
My City 4 Ways was a unique multi-city tour experience that infused: food, music, art, + style.As the event sponsor, Ford wanted to create a customized experience to showcase their fleet of vehicles.DMA created a ride & drive program that allowed guests to spin around the city in a vehicle of their choice
DMA surpassed our goal by completing over 300 ride-and-drive experiences.-DMA organized a media-curated experience where various media representatives were allowed to participate in a VIP ride-and-drive program. They were able to give firsthand reviews on select vehicles which optimized the experience for those who followed the event virtually.-Successful programming translates to repeat clients. DMA was the ride and drive partner for MC4W for three consecutive years.
MY CITY 4 WAYS
Ford tapped DMA to be the agency of execution for the ride-and-drive experience for My City 4 Ways Multi-City Tour.
My City 4 Ways was a unique multi-city tour experience that infused: food, music, art, + style.As the event sponsor, Ford wanted to create a customized experience to showcase their fleet of vehicles.DMA created a ride & drive program that allowed guests to spin around the city in a vehicle of their choice
DMA surpassed our goal by completing over 300 ride-and-drive experiences.-DMA organized a media-curated experience where various media representatives were allowed to participate in a VIP ride-and-drive program. They were able to give firsthand reviews on select vehicles which optimized the experience for those who followed the event virtually.-Successful programming translates to repeat clients. DMA was the ride and drive partner for MC4W for three consecutive years.
Contact us
Let's Connect
Divine Marketing Agency
2806 N. Martin St.
Atlanta, GA 30344
404-748-1353
RFP's can be sent here.
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